This program has been designed to meet the expanding needs for “Marketeers” who are skilled in utilization of a unique blend of technology, social media channels & business
The Virtual class will be conducted at below mentioned time-zone:
12:00 PM to 4:00 PM EST
To check timings in your time zone click here
The world is now online. This has made digital marketing channels and social media the most widespread, interactive and essential of all modern marketing tools. Any effective marketing campaign will include them in its strategy.
Students should have fundamental knowledge on MS Office
Introduction to Adwords
Campaign and Ad group Management
Language and Location Targeting
Budgets and Bidding
Measurements and Optimization
Performance, Protability and Growth
Managing Multiple Accounts
Search fundamentals review
Managing multiple accounts
Ad and site quality
Measurement and optimisation – II
Performance monitoring and reporting
Performance, protability and growth II
Learn from Digital Marketing Industry Experts and Prepare yourself for Google certification
Topic Wise study material in the form of Presentation and Case Studies
Quiz/Assignment with detailed answers and explanation
Doubt solving forum to interact with faculty & fellow students
Work on real time cases from different domains.
Get trained in R software to carry out Linear and Logistic Regression
24×7 Access to Course Material (Unlocked Excel Models, Presentations, etc.)
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