With the exponential growth in Mobile usage, there is a need to capture and engage the users on their mobile. This is where mobile marketing comes in to existence where creating app is not just enough to succeed. App marketing, engagement and monetization are just as important along with learning the strategies, deep linking etc. to solve various growth challenges.


Mobile marketing these days is a relatively new discipline and is defined as a multichannel interactive interface for the promotion of products and services via mobile phones. In this course, you will learn everything about mobile marketing and app marketing. You will learn:

  • The importance of using Mobile in your Marketing Strategy
  • How to create campaigns for your mobile website
  • Basics of App development
  • How to create an effective strategy and use different channels to get App downloads(Organic and Paid)
  • How to successfully retain and engage the users who have downloaded you App
  • How to monetize your App using different methods
  • How to analyse the user behaviour on your app and personalize the strategies

All this will be done in a hands on training where you will work on an app and see live results. Marketing budgets will be allotted to market your website and app.


The Mobile marketing course is meant for:

  • Students seeking for an attractive career in Marketing
  • Entrepreneurs to enhance the business visibility and sales.
  • Freelancers
  • Working professionals from advertising, marketing, information technology, sales, or business development who wants to specialize in Mobile/App Marketing.


  • The growth of mobile in the form of tablet and smartphone use is undeniable trending upward.
  • The global smartphone audience surpassed the 1 billion mark in 2012 and will total 1.75 billion in 2014. eMarketer expects smartphone adoption to continue on a fast-paced trajectory through 2017. (Reference: Dazeinfo) The rising population of mobile internet users presents a huge opportunity for marketers along with great career opportunities in mobile marketing.
  • You can work as Mobile marketing manager, Mobile campaign manager, user acquisition manager, Mobile app marketer, mobile marketing executive. Working as a Freelancer or supporting your own business are great options too


  • Introduction to Mobile Marketing: Understating the importance of Mobile Marketing for overall Business Success.
  • UI/UX on Mobile: Learn about the best practices when creating your mobile site/app to provide the best user experience.
  • Note: You don’t need to be an artist or designer to understand this. This topic has been simplified for everyone to understand
  • Mobile SEO: Learn about structuring optimal mobile presence while taking care of search optimization.
  • Mobile ads on Google Adwords: Create campaigns and generate leads/installs on your website and app. Budget will be provided for running the campaigns.
  • Mobile Messaging: Learn about SMS marketing and email marketing for mobile devices.
  • Strategies for getting app downloads: Get your app discovered using organic and paid mediums. Learn App store optimization and conversion tracking
  • App engagement: Using case studies, learn about the best ways to engage your users and reap maximum benefits out of them.
  • Monetizing the App: Learn how to create a monetizing model and how to create Freemium and Premium services on your app
  • Mobile App Analytics: All the processes discussed above will go in vain if you don’t know how to track the numbers. Learn about Mobile App analytics and how to track user behaviour on your app.


Mobile marketing is the next big thing in marketing segment. For a business having a mobile presence is as important as having a website and learning mobile marketing in present scenario will definitely going to be a desert for your business.

The course enables you to become a Mobile Marketing Wizard with most interactive online training covering all the topics from Mobile optimization, app development, marketing, engagement to monetization and mobile analytics.

Mobile Marketing Training Highlights
Course Fees
8 Weeks Online Training (4 Hours/Week)
Webinar Video Recordings for Each Topics
Topic wise Access to Materials
Learn via Case Studies Sessions
24 * 7 Access to Online Materials
Discussion Forum


Live-Online Training:

Get trained from experts in the field via the interactive online training sessions.

Online content access

Get downloadable online access to all the course content.

Expert Trainer:

Learn from the instructor with distinguished experience in Mobile Marketing.

Hands-on learning:

Work on live Apps and create strategies.

Discussion Forum

Get access to EduPristine’s discussion forum where you can post your queries and get quick answers.

Get Certified

Use the certificate as a reference to get ahead in your career.


The duration of the course is 8 weeks i.e. 4 hours per week.

It is an online training conducted by the Experts.

On successful completion of the program you will get the Certificate of Participation from EduPristine.

With the increasing number of mobile users, most of the companies investing major part of their marketing budget in mobile marketing, due to which the number of job opportunity are exponentially increasing .Click here to view:

In case you miss any of your lectures, you may attend the missed class in any other batch.

Students get a Login access for Online course material. Hard Copy of course material is also provided.

EduPristine provides online training for Mobile Marketing course in India along with international locations and ensures that student plan their study as per their convenience. We believe in hands-on practical training instead of using theory as a way to learn. You will be working on an app live on Play store and running campaigns on it.

This course is meant for basic learners and there are no prerequisites as such. However, it would definitely help to grasp the concepts better if you have a basic idea of Mobile Apps, SMS campaign, Mobile Website, etc.

No. Programming is not required as a pre-requisite. However, those who are familiar with programming will be able to use it to their advantage.

We follow topic expert model of training. We invite mobile marketing experts from various organisation to take the sessions as per their skill sets.


Thanks to the Organisers! This was indeed an insightful, refreshing and useable knowledge experience with hands on credibility.I will recommend this course to anyone who wants to learn the right stuff in Digital Marketing.

The Digital Marketing course provided by EduPristine was fantastic! I came from zero background in the field and learned a ton over the 6 days. In addition, what I learned in the course I was able to apply in my work right away and now have a better strategic focus. The instructor, Michael Dellwag, was amazing; very knowledgeable with interesting and relevant experience. I would highly recommend this course.".

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