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digital marketing

This program has been designed to meet the expanding needs for "Marketeers" who are skilled in utilization of a unique blend of technology, social media channels & business


The world is now online. This has made digital marketing channels and social media the most widespread, interactive and essential of all modern marketing tools. Any effective marketing campaign will include them in its strategy.

  • As the name suggests, digital marketing can be termed as or defined as an approach, a strategy, or a branding and marketing exercise using digital platforms. Digital Marketing is the promotion of your brand, product or service online.
  • It is believed that Digital Marketing is now the most important part of the marketing mix. It has grown rapidly in the past few years as more and more businesses are realizing the importance of a good online presence.
  • Digital Marketing includes many advertising channels including SEO, email marketing, social Media marketing, pay per click advertising , Google Adwords, mobile marketing.


Nowadays, all the processes in business involves digital channels due to which every individuals wants to have at least the basic knowledge of techniques which are being used commonly.

The digital marketing course is basically meant for:

  • Students seeking for an attractive career in Marketing
  • Entrepreneurs to enhance the business visibility and sales.
  • Freelancers
  • Working professionals from advertising , marketing, information technology, sales, or business development who wants to specialize in Digital Marketing

If you want to get more details about the kind of work a Digital Marketing manager does, check out the job description of a Digital Marketing Manager


  • Digital marketing is likely to create 1.5 lakh jobs within next 2 yrs and there is huge shortage of specialised professionals. Digital Marketing is here to stay and everyone wants to be a part of its future.
  • You can work as Digital Marketing Manager, SEO Manager,SEM Specialist and Digital Sales Executive, Social Media , Email Marketing, Web Analytics etc, work as a Freelancer or support your own business. One must know all about all the Digital Marketing techniques because SEO, SEM, Email Marketing and Social Media Marketing are interrelated.
  • According to payscale, the median salary of a Digital Marketing Manager is over INR 450,000.

Trained employees from the following corporates

  • Bennett coleman and co.
  • Haworth India
  • Max life insurance
  • Reliance communication ltd.
  • Oxford Brookes University - IIMT
  • The Body Shop India
  • Birla White (Aditya Birla Group)
  • Tech Mahindra Business Services Pvt. Ltd.
  • Ogilvy & Mather
  • Meru Cab Company Pvt. Ltd.
  • Sahara Worldwide Ltd.
  • iBall
  • Hyundai
  • Sony
  • Webazaar
  • Samsung
  • Tata Consultancy Services
  • Kotak Mahindra Bank
  • Business Standard Ltd
  • Netcore Solutions
  • Godrej
  • Renaissance Holdings & Developers (P) Ltd
  • London School Of Commerce
  • KidZania India
  • Times Of India
  • Tata Sky Ltd
  • Emirates Airlines
  • Toyota


  • The program enables you to become an Online Marketing Wizard with most comprehensive classroom training covering A to Z of Digital Marketing.
  • Marketing Budget will be allocated to each student for creating real time Google ads, bidding keywords, email and SMS marketing projects. Create your own Digital Marketing strategy, monitor the results and improve on it.


On successful completion of the course you will get the EduPristine's Certificate of Participation and a Certificate of Excellence in Digital Marketing based on your performance.

After receiving the certificate, you will be able to efficiently apply this knowledge and reach out to the targeted audiences using various means like SEO, ads, social media, emails etc. and make them the aggregated audience which when come on your website will become lead and finally convert into a customer.

*Aggregated audience – Followers on social media + Subscribers of Website's newsletter.

This whole scenario, if followed in the proper manner, will serve as a very special desert for you in the form of increased revenue.


EduPristine provides classroom Training for Digital Marketing course in Mumbai, Bangalore, Delhi, Hyderabad and Pune along with international locations. There are various training providers who provide Online Digital Marketing courses but we provide classroom training to ensure the learning just doesn't stay between the instructor and the student. With a concise amalgamation of freshers and experienced students in the class, not only will you gain insight into how Digital Marketing works for different industries, but you will also be able to make teams and work with them on the projects and enhance your learning.


Day Topics
Day 1 Introduction To Digital Marketing: Planning Digital Marketing Campaigns, Website Palnning and Development, Essentials of a website
Day 2 Google Analytics: Fundamentals of Google analytics, Monitoring bounce rate, tracking conversions, Monitoring traffic sources, Monitoring visitors behavior, Measuring and Monitoring metrics, Setting up Dashboards
Day 3 & 4 Search Engine Optimization: SEO Strategy, Keyword Research, Tools to find keywords (paid & free), Google adwords, Planning SEO of a website, setting-up SEO process, Content Marketing, On page & Off page optimization, Seo Webmaster Tool, Mobile SEO
Day 5 & 6 Search Engine Marketing(SEM) Framework: Online advertising & Ad Networks, Creation of Search Campaigns, Writing Compelling Ad Copies , Creation of Effective Campaigns and Ad groups, Digital Display Campaigning, Tracking & measuring ROI of online advertising, Optimizing Ad Performance, Strategy of allocate funds to various online advertising platforms
Day 7 & 8 Strategy of Social Media Marketing: Defining the communication strategy, Setting up brand presence, Social Listening, Engaging with followers, Enagement on Facebook/ Twitter/ LinkedIn/ Google+ , Understanding Social Media ROI
Day 9 & 10 "Framework of Email Marketing & Going mobile: Essentials of Writing a good email, Using Opt-in, Segmentation of subscribers, Scheduling sending frequency, Blacklisting,Email Service Provider, Split testing and A/B testing of campaign, Monitoring Email Campaign, Post Campaign Strategies, Going mobile & Competitor Benchmarking, Affiliate/Ecommerce Marketing"
Day 11 Lead Management: Setting up a lead management system,what are Landing Pages, Conversion Rate Optimization, What is Lead Generation, Growth Hacking, Nurturing the leads Growth
Day 12 Live Project: Apply all the learning's of the course on one of the assigned websites and create a future Actionable Plan


Classroom Training

Learn from Digital Marketing Industry Experts and Prepare yourself for Google certification

Study Material

Hard Copy of Study Notes

Online Materials

Topic Wise study material in the form of Presentation and Case Studies
Practical Exercises
Quiz/Assignment with detailed answers and explanation
Doubt solving forum to interact with faculty & fellow students

100% Placement assistance

We provide placement assistance to student for a bright career in DM industry.

Assignments & cases

Work on real time cases from different domains.

24x7 Online Access

24x7 Access to Course Material (Unlocked Excel Models, Presentations, etc.)


City Date Address Phone
(Toll Free)
Delhi 16th Oct EduPristine,#44,2nd Floor Regal Complex Outer Circle, Connaught Place 18002005835
Bangalore 16th Oct Sanctum Technology Pvt Ltd, #114, Al-Azeem Center, Opp. Raheja Arcade, Above Food World, Koramangla, Bangalore - 560095 18002005835
Mumbai 16th Oct 7th Floor, 702, Raaj Chambers, Old Nagardas Road, Near Andheri Subway, Andheri East 400069 18002005835
Pune 6th Nov Symbioisis Centre for Distance Learning 1065 B,Gokhale Cross Road, Model Colony Pune - 411016, Maharashtra, India 18002005835
Hyderabad 18th Dec IKEVA OFFICE, Opp to city center banjara hills, Level 1, MB Towers, Banjara Hills road no 10, above ICICI bank, Hyderabad. Telangana 500034 18002005835

* The above batch dates are subject to change

Digital Marketing Training Details
Price Rs. 33000
60 Hrs of Classroom Training
Preparation of Google AdWords Certification
Hard Copy of Study Notes
Practical Case Studies & Practice Exercises
Online course materials
Doubt solving forum
Exam/ Test
Certificate of Participation/Certificate of Excellence


The course duration is of 60 hrs, spread across 12 Sundays

It is a classroom training conducted by Digital Marketing Experts

On completion of the program we conduct an online exam, based on the performance of which you will get certificate.

The students are provided with : a.Participation Certificate if they score less than 50% in the exam. b.Certificate of Excellence in collaboration with "Microsoft IT Academy Program" if they score more than 50% in the exam.

In case if students fails to score more than 50% than they can give the exam again (one time) in order to get the Certificate of Excellence.

With most of the companies investing major part of their marketing budget in Digital marketing, the number of job opportunity are exponentially increasing Click here to view

In case you miss any of your lectures, you may attend the missed class in any other batch.

Students get a Login access for Online course material. Hard Copy of course material is also provided.

Comprehensive classroom training program covering A to Z of Digital Marketing
Experienced trainers from industry
Live hands-on training through case studies and assignments
Google Budgets for promoting website during assignments
Best infrastructure
Preparation for Google adwords certification
Weekend Batch for Professionals
24*7 Online Support
Placement assistance

The student needs to know basic computer operations like Ms Office, surfing.

We prepare students for the Google certification exams.

We follow topic expert model of training. We invite digital marketing experts from various organisation to take the sessions as per their skill sets.


Lectures were very informative and on par with the current times. Approachable lecturers and lively environment has aided in making the course a memorable one. This course will certainly help everyone looking to make big in the Digital Industry.

The Structure of the course is understandable and well-organized. This course is a great foundation for Digital Marketing jobs, which makes it a course worth looking out for. The Staff is co-operative, hence making it easy for us to grasp the nitty-gritties of Digital Marketing through their practical approach. I strongly recommend people to take this course above any other courses..

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